I am a proud alum of Ithaca College, and have been the web content producer for all recruitment marketing channels on Ithaca.edu since June 2010. My primary focus includes oversight of our public and private websites for undergraduate and graduate admission, academic programs, and specialty programs. I’m responsible for providing clear communication and access to resources for prospective students at all stages of the application and acceptance process via the myIthaca and IC Peers social portals, development of content and strategy for the IC Fuse website, and work with staff in the offices of Admission, First-Year Experience, Orientation, and Residential Life.
Working in Marcom means I get to collaborate daily with a talented team of web developers, copywriters, editors, and designers in the creation of new content, multimedia features, and design improvements for all web recruitment marketing projects. In between, I’m also involved in content planning and strategy for various social media channels, and our ongoing development and implementation of internal communication and editorial management tools for our teams.
Prior to working in higher education, I spent time as a local food writer and podcast producer, and spent several years in the NYC entertainment industry working in talent management, television, and live event production. Much of my spare time is now spent obsessing about productivity workflows, learning to draw and code, exploring the amazing local food and drink of the Finger Lakes with my wife, and mastering slight-of-hand card techniques. Sometimes I write about those things, too.