Staff

Laurie Ward

Manager Marketing Services

Specialty:marketing, public relations, special event planning
Phone:(607) 274-1085
E-mail:lward@ithaca.edu
Office:121 Alumni Hall
Ithaca, NY 14850

I am the manager of marketing services within the Office of Marketing Communications, working as an account manager assigned to specific client schools and offices.

My duties include:

  • Providing ongoing marketing communications consultation to my campus clients
  • Working with deans, associate deans, faculty, and staff of each of my campus clients to design, implement, and evaluate annual marketing communications plans
  • Supporting client programs with professional services such as writing, design, publications, special events, media relations, and promotions
  • Participating in overall marketing communications planning and contributing to an integrated marketing effort by sharing news and opportunities uncovered through work with client schools and offices
  • Providing strategic website planning and support for each of my clients
  • Working with the executive director of the Office of Marketing Communications on special projects